TV Writing On Demand: Creating Great Content in the Digital Era

Neil Landau, the author of the succesful book 'TV Writing On Demand: Creating Great Content in the Digital Era' visits Copenhagen TV Festival this year to share with us his knowledge on writing fiction for today’s audiences

Amazon, Hulu and Netflix were just the beginning. The proliferation of everything digital has led to an ever-expanding array of the most authentic and engaging programming that we’ve ever seen. No longer is there a distinction between broadcast, cable and streaming. It’s all content. Regardless of what new platforms and channels will emerge in the coming years, for creators and writers, the future of entertainment has never looked brighter.

Landau is an expert on tv-writing and has been working as a script-consultant for several years. In this session Landau shows us how to:

Satisfy the 'binge viewer': analysis of the new genres, trends and how to make smart initial decisions for strong, sustainable story.

Develop iconic characters: how to foster audience alignment and allegiance, from empathy and dialogue to throwing characters off their game, all through the lens of authenticity and relatability.

Create a lasting, meaningful career in the evolving TV marketplace: how to overcome trips, traps and tropes, the pros and cons of I.P.; use the Show Bible as a sales tool and make the most of the plethora of new opportunities out there.