Danielle Lauren is passionate about outstanding creative storytelling. With over 20 years of experience. As a TV Producer/ Director she has always looked to push the boundaries of creativity, innovation and technology.

Danielle has held esteemed roles such as Vice President of Story (Web3) for Hello Sunshine, Head Of Content Strategy and Innovation for CNN International and Innovation Ambassador for WarnerMedia where she worked alongside HBO, WarnerBros, Cartoon Network and DC Comics to positively drive narrative and audience engagement.

Today Danielle works with creators and companies across the globe to help them future-proof their businesses and explore how new technologies (Web3, NFTs, Metaverse) can create more meaningful engagement and opportunities for impactful storytelling.